Easily ensure that all customers have activated accounts. Works for bulk inviting all (or a segment of) past customers. Can also be used to automatically invite all (or a segment of) future customers, when they roll in. Segmenting is based on targeting by tag. And we use the email template for account activations that you've already got set up in Shopify! Note that this supports the easy built-in template, or a full custom HTML template you may want for a fully customized brand experience.